Lookers Group PLC springs into the New Year with digital campaign

Motor group Lookers has launched a New Year digital campaign at five of its dealerships in the North. 

The leading car dealership group is using TSE’s mobile screens at a five of its key Vauxhall sites. 

It is using the screens to promote a selection of new car sales offers and its servicing and MOT aftersales offer. 

TSE’s digital billboards enable the group to communicate directly with thousands of potential new customers each day.

Mercedes promotes VIP Weekend on the big screen

Mercedes Benz in Manchester is hoping to make its first VIP Weekend of the Year a big success by promoting the event on one of TSE’s mobile digital billboards. 

The used car dealership on Ashton Old Road in Manchester has booked the screen for three days leading up to and during the special sales promotion on February 13th to 17th 2014. 

The full-colour digital screens make a big impact for both short and longer term campaigns. All content can be changed wirelessly for free by TSE throughout the campaign. 

For more information about availability please contact our sales team on 07805 515745.

Digital Car Tops Launched

Touchscreen Europe is delighted to announce the launch of Digital Car Tops – an innovative new digital product designed for regional automotive marketing.

The full-colour, illuminated digital tops – the first of their kind in the UK – can be fixed onto the roofs of new, used, courtesy cars or parts vehicles on the forecourt, in the showroom or driving around the city centre. 

They turn any vehicle into a powerful advertising platform. All content can be uploaded remotely via PC making them a much more flexible and dynamic option to directly target potential customers.

Unlike traditional posters or banners the screens can run as many adverts at any one time as the clients wish and the content can be changed whenever you want. 

The double-sided, high-bright screens are clearly visible in all weather conditions and at all times of the night and day. They have full European approval. 

Prices for the new digital car tops start from as little as £50 per week based on a 36 month lease. 

Touchscreen Europe is currently setting up a demonstration vehicle. If you would like to see the Digital Car Tops in action please contact TSE to organise a demo at your dealership. Call Andrew on 01253 530 520.

RRG Group promotes Big Event Sale on TSE billboards

RRG Group is showcasing all of its latest Spring models, sales and offers on Touchscreen Europe’s digital billboards.

The North’s leading car dealership group is using the mobile screens at a selection of its key sites including Manchester, Bury and Oldham. It is promoting a range of its franchises including Nissan, Lexus, Kia and Toyota.

TSE’s digital billboards enable the group to communicate directly with thousands of potential new customers each day. The ads can be changed remotely as and when the client wishes.

RRG Group is using the billboards to boost new car sales, promote aftersales and advertise events such as their RRG Big Event Sale.

Knights BMW invests in bright LED screen future

Knights BMW 6mx4m LED Screen

Knights BMW are set to make a big impact in 2013 thanks to the installation of a new fixed LED screen at their landmark dealership in Stoke-on-Trent in Staffordshire.

Touchscreen Europe (TSE) has erected a 6 metre x 4 metre 10mm electronic billboard at Knights North Staffordshire showroom on Bede Road in Radial Park.

It is the largest digital display solution at a UK car dealership and will be used to promote all of the BMW dealer’s latest offers, promotions and model launches.

TSE’s director Andrew Turner says: “This high-impact billboard will be impossible to miss, enabling Knights to communicate directly with thousands of potential new customers every day.

“Not only does it look impressive, but its digital capability is world class and makes it possible for the group to change adverts every 10 seconds and schedule campaigns to start any time of the day or week.”

TSE’s full-colour LED screens can display graphics and videos and – unlike traditional posters or banners – users can run as many different ads as they wish and change them whenever they want. This makes them a much more dynamic, responsive and cost-effective option.

TSE works hand in hand with each client to find the perfect LED solution to suit all budgets and can guide you through the planning procedures.

For further information or to discuss options please call our team on 01253 530520.

Howards Citroen boosts C1 sales

Howards Citroen in Weston-Super-Mare has launched its all new model range on one of TSE’s 10 sq m big screen trailers.

The full-colour screen provided the perfect showcase for the new C1 VTR, DS3 VTR, C4, C3 PICASSO and DS5 which are now available.

 

Pentagon Vauxhall promotes VIP event

Pentagon Vauxhall in Oldham has secured maximum exposure for its VIP Special Event by advertising it on a TSE LED screen.

It also promoted its latest free insurance and motability deals to potential customers at this flagship dealership.

The Pentagon campaign will run until the end of September.

Touchscreen Europe launches unique new software package

The TS Interactive Software has been designed to provide customers with an all-in-one touchscreen solution that is the most cost-effective in the UK.

We have created a standalone model that can be tailored to meet all of your touchscreen requirements.

The kiosk has a split touch and video screen enabling you to connect with users via video and touchpad interaction.

Twelve icons on the touchpad can be branded to your needs and each icon links to a further 12 icons.

Touchscreen Europe’s Andrew Turner says: “We set out to create a complete touchscreen package that can adapt to every application, whether that’s retail, tourism, health or leisure.

“All you need to do is brand your icons and send us the information you wish to deliver and we do the rest. It’s literally plug in and play. Nothing could be simpler.”

For more information contact Communications Manager Melanie Clarkson on: 01253 530520.